Syntech expands to the Nordics

Introduction

Syntech is a Chinese tech and accessory brand that specializes in everything from cables, bags and equipment for quality-conscious consumers who love having products that optimize their setup and everyday life, whether it is for VR headsets, gaming keyboards or small cables and adapters.

Syntech offers a product range for popular consoles and devices such as Nintendo Switch, Meta VR headsets as well as ASUS ROG Ally and PlayStation. In collaboration with Syntech we have established a partnership to ensure that Syntech receives the visibility and recognition in the Danish and Nordic markets that they deserve and is positioned correctly among quality-conscious customers. We create influencer marketing campaigns on social media and also help as a strategic partner for distributor agreements.

Strategy

• Find reputable and talented distributors who support and share the same vision and passion for quality products as Syntech
• Seek out and contact relevant content creators and influencers who have the target audience, reach and audience for Syntech
• Engage in dialogue with new potential gaming webshops and stores that can present and sell Syntech’s main products and accessories
• Ensure to be a central liaison between Syntech’s marketing department and the Danish market

About

Syntech is a large Chinese tech and IT brand headquartered in Shenzhen, located in the southern part of China, right next to the border of Hong Kong. This is one of China’s largest and most modern cities, which is particularly well known and serves as a hub for technology and production. This is clearly reflected in the vision and passion Syntech has for their products and the level of quality in which their products are delivered.

With a product range of 50+ products within the accessories category, including cables, adapters, bags and converters, Syntech is a brand and a company that focuses on developing, designing and delivering products that are almost tailor-made for the consumer. With products that are specially designed for popular products such as the Meta VR headset, the handheld console ASUS ROG Ally and PlayStation consoles, Syntech is an obvious choice for many who are looking for products and accessories that positively optimize their setup.

In collaboration with Syntech we ensure that Syntech gets the market presence they deserve through an influencer marketing campaign as well as an in-depth PR assignment that includes reviews, tests and video content that highlight and showcase Syntech’s products, ensuring that Danish consumers and potential new customers notice Syntech in Denmark and the rest of the Nordic region.

We make use of our strong network of strategic partners who can help and support Syntech in Denmark with distribution.